Social Media10 min read
Social Listening: A Complete Guide for Marketers
Use social listening to analyze online conversations and get valuable insights to improve your strategy.
Carlos Silva is a content marketer with 10+ years of experience in both in-house and agency roles. His expertise encompasses content strategy, SEO, content creation, and email marketing, with a focus on AI-enhanced content production. Carlos brings a comprehensive understanding of both traditional and AI-assisted digital marketing to his current role at Semrush, where he researches, edits, and writes for the English blog, helping readers navigate the evolving landscape of online marketing.
Expertise
- content writing
- content strategy
- on-page seo
- keyword research
Education
- BA in Economics Management
Author
Social Media13 min read
Reddit Marketing: How to Do It Right (+ 7 Tips to Get Results)
Learn how to successfully do Reddit marketing for your business—without seeming spammy.
Social Media14 min read
Reddit SEO: 5-Step Guide to Search Engine & AI Visibility
Learn how to use Reddit for SEO to improve your organic search and AI visibility.
Contributor
Link Building7 min read
Broken Links: Common Causes and How to Fix Them
Learn how to find broken links and fix them with redirects, link updates, or removals to strengthen SEO.
AI8 min read
AI Search Trust Signals: The Practical Audit (2026 Guide)
Audit your brand’s trust signals to find ways to boost AI visibility and earn more citations.
General SEO18 min read
Shopify SEO: Optimization Guide for Beginners
Shopify SEO tips include creating a logical site structure, customizing your URL, and building backlinks.